The short term dopamine driven feedback loops that social media giants have created were destroying society works.
The social media companies uses Artificial Intelligence to keep us using their products as much as possible. They turn us into addictive.
Mobile Phone Addiction
:- How many times do you check your social media apps in a day?
:- What is the first thing you check in the morning when you wake up?
:- Check how much time you spend on social media?
So How You Get Addicted ?
Dopamine is a hormone produced by our body, and in the brain it work as a neurotransmitter, a chemical that neurones use to transmit signals to each other. One of the main function of dopamine is to shape the reward motivated behaviours.
So these social media apps do the same by playing action and reward game. Whenever an action produces a reward the connection between reward and action becomes stronger. This feelings motivate us to repeat such behaviours. This constant fluxes of notifications the rewards flood our brain with dopamine. The mechanism of reinforcement can spin out of control. The reward pathways in our brain can malfunction and this leads to addition.
Your Loss Is Their Gain
Social media platforms do not need our money, in fact they are free. What they want is and what we are buying into with is our time, because the longer we stay on the longer they can show us ads and the more money advertisers can pay them.
So How AI Helping Them?
These social media apps use AI/ML to learn from us how to randomise rewards and punishments more effectively. They learn what we like to watch or spend more time on and recommend those to keep us on the platform for more time.
There are a lot of benefits of social media
The invention of the technology behind the social media is fascinating. This can be used for good causes such as education, discussion, building relationships,news. Sharing your views and also to connect with people who are different from our inner circles etc.
How to get rid of this addiction?
:- Turn of your apps notifications.
:- Remove your phone from your morning routine and before sleep.
:- Go on a social media detox.(watch videos/seminars like social media dilemma movie)
:- Delete social media accounts you don\’t use.
:- Be realistic when setting your goals.
:- Create a physical distance between you and your device.
:- Make plans for real time connections.
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